Creating a unique e-commerce experience that matches the bold and futuristic vision of a streetwear brand requires flexibility and innovation. Séntino turned to Shopyflow to combine Webflow’s design prowess with Shopify’s reliable e-commerce backend, paving the way for an elevated online shopping experience.
Project Overview
Séntino, a cutting-edge streetwear brand, sought to break free from traditional e-commerce limitations. They release curated collections with dynamic catalogs of 15–30 SKUs per collection, requiring advanced inventory and order management tools. Their goal was to streamline operations while showcasing their bold, innovative identity online.
Challenges
- Lack of E-commerce Tools in Webflow: Managing inventory, payments, and shipping manually became cumbersome, hindering scalability.
- Customization Constraints in Shopify: While Shopify offered robust e-commerce tools, its limited design flexibility made it challenging to create a truly unique brand experience.
- Need for International Expansion: The brand required tools to support multi-currency pricing and expanded shipping options.
Solution with Shopyflow
Shopyflow allowed Séntino to integrate Shopify’s backend with Webflow’s design capabilities seamlessly.
- Custom Design Freedom: Webflow’s visual editor enabled the brand to create a bold, highly customized shopping experience aligned with their streetwear identity.
- Operational Efficiency: Shopify’s backend streamlined inventory tracking, automated order processing, and supported international payments.
- Localized Pricing and Shipping: Multi-currency features reduced cart abandonment, and expanded shipping options boosted international reach.
Results
- Increased Global Sales: International orders rose by 20% within the first three months of launching with Shopyflow.
- Enhanced Customer Experience: Localized pricing and faster checkout processes significantly improved user satisfaction.
- Streamlined Operations: Automated workflows reduced manual tasks, allowing the team to focus on creative initiatives.