For Cardynale, a business offering cutting-edge digital and physical business card solutions, delivering a seamless e-commerce experience was critical. By integrating Shopify with Webflow via Shopyflow, Cardynale achieved the perfect combination of creative freedom and robust e-commerce tools.
Project Overview
Cardynale offers a catalog of six main products, including PVC, wood, and metal business cards with multiple variants for color and design. As a company focused on premium quality and personalization, they needed an e-commerce solution that supported a high degree of flexibility and operational efficiency.
Challenges
- Webflow E-commerce Limitations: Cardynale initially transitioned to Webflow for its design freedom but encountered challenges with product management and a clunky checkout process.
- Localization Management: The lack of real-time synchronization between Shopify’s CMS and Webflow’s translated CMS required significant manual work.
- Customization Needs: Cardynale needed a solution that retained Shopify’s robust features while enabling advanced, branded customizations for product pages.
Solution with Shopyflow
Shopyflow allowed Cardynale to integrate Shopify’s powerful backend with Webflow’s customization tools:
- Seamless Checkout and Product Management: Shopify’s backend streamlined inventory and checkout processes, offering a hassle-free shopping experience.
- Design Flexibility: Webflow enabled highly customized product pages, showcasing Cardynale’s premium business cards with engaging visuals.
- Enhanced Site Performance: Shopyflow’s optimized setup improved site health and speed scores significantly.
Results
- 30% Increase in Orders: Since implementing Shopyflow, Cardynale saw a notable increase in online orders.
- Improved Site Performance: Site health scores jumped from 90 to 99 on Ahrefs, boosting SEO and customer engagement.
- Scalable Operations: Despite initial localization challenges, structured workflows helped Cardynale maintain consistency across their catalog.